Current:Home > ScamsBeyoncé's country music is causing a surge in cowboy fashion, according to global searches -Pinnacle Profit Strategies
Beyoncé's country music is causing a surge in cowboy fashion, according to global searches
Fastexy Exchange View
Date:2025-04-10 01:40:19
Beyoncé Knowles-Carter has been a catalyst for trends of all sorts since the inception of her career. And her new singles "Texas Hold 'Em" and "16 Carriages" have not only had unprecedented success, but they have ignited excitement surrounding country music and the culture around it.
This enthusiasm has rippled out to the fashion industry.
According to experts at Boohoo, a fast-fashion website, there was a massive spike of interest in items that are directly associated with Southern and country music culture — dubbed cowboy core — directly following the release of Beyoncé's new songs and the announcement of her full Renaissance "Act II" album during the Super Bowl.
There has been an uptick in interest in classic cowboy looks and western-inspired fashion, which includes items such as cowboy hats, cowboy boots, leather jackets, fringe, denim and more. And their research suggests these fashion trends are set to take over this spring.
The interest seems to be worldwide. Global Google searches for "cowboy hat" increased by 215.5% after the commercial, with "cowboy boots" rising by 163%.
Searches for "bolo tie" also saw a massive increase of 566% after Beyoncé donned a turquoise one in her Super Bowl commercial.
Other celebrities seem to be embracing this moment as well. Kim Kardashian was spotted wearing a black cowboy hat during an event Super Bowl weekend.
Beyoncé has embraced cowboy core on several occasions, especially recently.
At the Grammys this month she was seen in a cowboy hat and skirt suit that featured a collarless leather jacket decked in studs. Since the announcement, she has rocked several different cowboy hats, including her recent appearance at the New York Fashion Week Luar show where she supported nephew Daniel "Julez" Smith Jr.
From the looks of it, Beyoncé won't be the only one this season.
veryGood! (36514)
Related
- Sam Taylor
- Chrissy Teigen reveals 6-year-old son Miles has type 1 diabetes: A 'new world for us'
- Massachusetts governor says Steward Health Care must give 120-day notice before closing hospitals
- On golf's first day at Paris Olympics, an 'awesome atmosphere' stole the show
- San Francisco names street for Associated Press photographer who captured the iconic Iwo Jima photo
- Kendall Jenner and Ex Devin Booker Spotted in Each Other’s Videos From 2024 Olympics Gymnastics Final
- What is August's birthstone? There's actually three. Get to know the month's gems.
- Transit officials say taxi driver drove onto tracks as train was approaching and was killed
- Appeals court scraps Nasdaq boardroom diversity rules in latest DEI setback
- Do Swimmers Pee in the Pool? How Do Gymnasts Avoid Wedgies? All Your Olympics Questions Answered
Ranking
- A South Texas lawmaker’s 15
- Connecticut man bitten by rare rattlesnake he tried to help ends up in coma
- Macy Gray Details TMI Side Effect While Taking Ozempic
- Former Georgia gym owner indicted for sexual exploitation of children
- Whoopi Goldberg is delightfully vile as Miss Hannigan in ‘Annie’ stage return
- Who’s part of the massive prisoner swap between Russia and the West?
- Jimmer Fredette dealing with leg injury at Paris Olympics, misses game vs. Lithuania
- Lance Bass Shares He Has Type 1.5 Diabetes After Being Misdiagnosed Years Ago
Recommendation
Questlove charts 50 years of SNL musical hits (and misses)
Man shot to death outside mosque as he headed to pray was a 43-year-old Philadelphia resident
An 'asymmetrical' butt? Why Lululemon pulled its new leggings off shelves
Cardi B Reveals She's Pregnant With Baby No. 3 Amid Divorce From Offset
Meet first time Grammy nominee Charley Crockett
An 'asymmetrical' butt? Why Lululemon pulled its new leggings off shelves
Massachusetts governor says Steward Health Care must give 120-day notice before closing hospitals
Cardi B announces she's pregnant with baby No. 3 as she files for divorce from Offset